Real Estate Listings Map – Find the Right Property in a Location of Your Choice

Most of us dream of owning a fabulous piece of property in a location of our choice. For some, it could be a suburban house close to their workplace, for others, it could mean a condominium close to the city center. Finding the right home or property is a difficult task because the ideal combination of location, size, type of property, and number of rooms is hard to come by. That is, unless you use a real estate listings map.

Nothing but the Best

A real estate listings map ensures that a homebuyer can find the perfect home in the perfect neighborhood. You do not have to compromise on your choices. If you are looking for a 5 bedroom, 3 bathroom home in a certain neighborhood and none are currently listed for sale, you can save your search criteria and receive an email alert when a new home is listed for sale that meets all your criteria.

When the homebuyer looks for houses through a real estate listings map, he or she can isolate the location of their choice and take the search forward from there. For example, if a person is looking for a home in San Diego, California, they can simply click on that area the map and see the location of each home for sale in the selected map area.

The search can be focused even more precisely. Within a MLS San Diego search, you can select an area on the map that outlines a specific neighborhood near friends or family, work or good schools or any other geo criteria you might have. Other great areas for beach living include homes in Long Beach, Long Beach, and Santa Barbara.

Location would not be the only factor when a homebuyer purchases a house. Therefore, once you have selected a location on the real estate listings map, you will be able to set the search criteria for the following:

Price range
Number of bedrooms and bathrooms
Size of the house
Type of property (residential/single family etc.)
Size of garage (2,3 or more stalls)
Pool or no pool
And More

In addition to this data, the searcher will also be able to see the name of a realtor they can contact for more information or to schedule a showing. Therefore, if you are looking to buy property of your choice in a location you like, the easiest and fastest way is to search through a listings map.

Convenient to Use

Using a real estate listings map offers other advantages. Instead of wasting precious time driving around neighborhoods quizzing homeowners, or calling half a dozen realtors only to be told that their offerings do not match your requirements, the buyer can simply browse through the listings online in the areas where they want to buy a home.

Along with greater choice, a listings map also enables buyers to compare price and other features before they buy a house. This is the best way to short list preferred real estate before you contact the realtors.

In addition to obtaining highly localized information about real estate, the buyer also learns something about the real estate market in a particular area. When you search for houses in a specific region, you learn about the average price of a three-bedroom house, for example; or, how much you are expected to pay for a modest-sized home close to a major street.

Real Estate Listings – The Backbone of Real Estate Websites

A good Real Estate website is incomplete without proper Real Estate Listings. The website would do very little to educate and inform the visitor. Listings for Real Estate not only attract visitors but also enable the website to grab their attention. Listings are rather the “real” thing a visitor wants to see in a site.

Always keep in mind that these listings should be up to date. We know Real Estate agents love seeing “Sold” on every property, but people who would be visiting your website would end up losing heart. Updating your website regularly is a must to keep your visitors coming back. Make sure your listings are in proper price order. It is essential that you have devised ways for them to search through the properties and kept it simple to use.

Interested property buyers tend to check back to your website every week, in the hope of finding fresh properties. You have to ensure that New Real Estate Listings are put up on a regular basis, to aid your customers in making a better decision. To prevent losing business, make sure that someone is made responsible for uploading New Real Estate Listings on your website and keeping the old ones up-to-date.

Depending on the program used to manage the listings section, it might require some extra training to make sure that these updates are made as quickly and efficiently as possible. An investment in professional practices is a wise decision and will prove to be fruitful. Most Real Estate Marketing websites believe in making making worthwhile websites for their customers. The websites that are built also have automatic property alerts that send out new listings via email every day to prospective customers.

While putting down Listings for Real Estate, it’s always a good idea to mark them separately for Commercial Real Estate Listings and the Residential ones. This can help new agents get off to a good start and can work as a new beginning for veteran agents who have been around for a while. Remember, the higher the number of your listings, the better your chances of selling.

By keeping these points in mind, you should be able to communicate about your real estate site better. You also need to ensure that you are able to project a professional image online, increasing your marketing reach and your bottom line.

Real Estate Mailings – Get More Expired Real Estate Listings

Every real estate agent has used some form of real estate postcard marketing over the span of their career. Yet many of these agents waste thousands of dollars a year because they don’t make smart decisions about who to send their real estate mailings to and what the mailings should contain.

As an agent for the past decade, I have made a fantastic living by using real estate mailings to generate expired real estate listings. This article will explain how I do it and how you can use real estate postcard marketing to beat your competition and dominate your local market. The best part is, if you use these steps, you’ll save thousands of dollars every year on your mailings and sell more houses than you ever have!

Step 1: Target Your Real Estate Mailings

The biggest mistake agents make when starting a marketing campaign is to make their address list far too big. The common thinking among agents is that the more people they mail to, the more business they will receive. While this may be true, few agents know how to mail to a much smaller list and still generate the same amount of business. Over the years, I have steadily reduced my mailing list size while dramatically increasing my revenue. Here are the tricks I use:

With rare exception, I no longer mail to entire neighborhoods (or “farm”). Instead, I target only expired real estate listings and those that have been withdrawn from the market.
Once I identify the expired and withdrawn homes, I identify the homes I want to market to. If a home is in a slow moving or depressed area, I take them off my list. I only target homes that have a high probability of selling. My knowledge of the market allows me to identify these homes quickly, but some homes I need to do more research on. While this may take 5-10 minutes per home, it will save time and money on the real estate mailings (see below)
I scan each of the expired real estate listings for the words “Short Sale.” If the home owner needs to negotiate a short sale with the bank, it is almost never worth my time or the cost to add them to my campaign.

It may seem tedious, but these steps will identify a list of homes in your market that are worth your complete attention. Having a highly targeted list of one to two hundred homes is far more valuable than having a list of thousands of houses that may not be looking to sell.

Step 2: Smart Real Estate Postcard Marketing

Now that you have spent the time to research and identify the withdrawn and expired real estate listings, you’re ready to out-market your competition.

While the rest of the agents in your market will have spent all of their money sending one postcard to thousands of people, you can now spend much less money sending several postcards to the small, targeted list you’ve created. Here’s a list of items I send out to my small list:

On the first day the listing comes off of the market, I send a jumbo, full color postcard to the homeowner. This postcard needs to be big and impressive, because the day the home is off the market, many agents will send their one and only postcard to the home. Make yours stand out.
On the second day, I send another postcard to the home. This is usually a smaller, full color 6 x 4 postcard. Make this postcard look similar to your first (i.e. same logo, colors, etc). For my real estate postcard marketing campaign, this postcard tells the homeowner that I really want to sell their home and I never give up.
On the third day I send another jumbo full color postcard. It uses the same logo, colors etc, and says something to the effect of “See, I told you I never give up.”
Two days Later, they receive another postcard asking “Don’t you want to sell your home? Why haven’t you called?” My competition gave up on day two. I now have 4 marketing pieces delivered to this homeowner. The homeowner knows who I am and they know I want to sell their home.

The response to this campaign is incredible and while I do spend the money to send four, full color postcards (and sometimes a fifth follow up), because I was smart about my list, I’m spending much less than my competitors and my real estate postcard marketing campaigns have an unbelievable rate of return!

Step 3: Save Even More Money on Your Real Estate Mailings

If you follow my steps, you’ll already be saving thousands of dollars on your real estate marketing while making more money. Here’s how to save even more on your real estate postcard marketing:

Use online printers and use a coupon! Many online printers that provide postcard printing offer promotions and discounts.
Order your postcards in bulk all at once. I use the same postcards for every home, so I order all of my real estate postcard marketing materials at the same time. I order them without postage and have them mailed to me. I then print out labels and affix the postage myself for each mailing. Most suppliers give discounts for orders over 500 pieces.